| Web Link | http://www.psotc.org |
| Last Date Updated | 19/Dec/2021 13:49 |
| Training Institution | Peace Support Operations Training Centre (PSOTC), Bosnia-Herzegovina |
| Discipline | Strategic Communications (STC) |
| Area | Public Affairs, Military Public Affairs (PA) |
| Depth of knowledge Level | 200 - Intermediate |
| NATO Course Certification | NATO Approved |
|
| Course Code | STC-PA-25658 |
| Course Title | Media Management in PSO Basic Course |
| ETF Course Code | PSOTC.WSSC.4 |
| Delivery Method | Residential |
| Course Description | Due to a dynamic character of PSO each Public Affairs Officer must be appropriately trained and prepared for media engagement prior to his/her deployment and have a minimum of core requirements including: awareness of NATO Military Policy on Public Affairs, ability to operate in media environment (including preparing news releases, conducting interviews and press conferences) and advertence to the constant media presence and the importance of media relations, as those are prerequisites for comprehensive understanding of media environment and effective communication in PSO.
This course provides participants with the basic knowledge necessary to understand both the opportunities and challenges of the media presence in Peace Support Operations. |
|
| Aim of the Course | The aim of the course is to provide participants with the basic knowledge necessary to understand both the opportunities and challenges of the media presence in Peace Support Operations and to train necessary skills required to best utilize Public Affairs within operational process, ensuring unity of effort in the accomplishment of mission objectives. |
| Learning Objectives | 01.01 Estimate basic characteristics of contemporary public relations and media relations;
02.01 Distinguish NATO Military Policy on Public Affairs as a part of the wider NATO Strategic Communications (STRATCOM);
02.02 Illustrate key functions and responsibilities of MilPA in PSO environment;
03.01 Develop products to support media activities in PSO environment;
03.02 Arrange Interview in PSO environment;
03.03 Produce a News Release;
03.04 Organize Press Conference |
| Course Language(s) | |
|
| Active Course | Yes |
| Course Active from | 01/Jan/2013 |
| Course Deactivated on | 22/Oct/2025 |
| Course Duration (in days) | 5.0 |
|
| Security Clearance | NU: NATO UNCLASSIFIED |
| Training Audience | M: NATO, PfP, MD, ICI and other nations as approved |
| ePrime Reference Number | ACT.887 |
|
| Tuition Fee per Student (Euro) | 200.00 |
| Fees for Accommodation and Meals (Euro) | 382.50 |
|
| Payment Authority |
| Payment Authority Name | MAJ Milenko Eric |
| Email | milenko.eric@psotc.org |
| Phone number | +387 33 754 328 |
|
| Annual Average of Attendance last 5 years | 20 |
|
| Select the Level 1 Eval associated with this course. |
| Level 1 Eval | None |
| The Level 2 Test dropdown currently only applies to SCORM compliant courses. |
| Level 2 Test | None |
| Two Step Application Override (Reqs approval for applying into Iteration) | No |
| Submit course for ETOC Upload | Yes |
| Requires Secure Access | No |